THE LEWIS PUGH FOUNDATION

Written By Tessa Graham

The Lewis Pugh Foundation is a not for profit charity, working to preserve and conserve our oceans for a peaceful and sustainable future.

Lewis approached Tessa to develop a unique and separate brand strategy for the Lewis Pugh Foundation. The project consisted of developing the Foundation’s BrandPrint, brand strategy as well as building an online presence from the website to all social media platforms.

It was an honour for Tessa to further the work that she had done with Lewis in the past and assist him in the development of the important work that he is doing with the Foundation to preserve and conserve the world’s oceans.

www.lewispughfoundation.org

Tessa Graham

Tessa’s experience spans three continents and sectors as diverse as food, fashion, the environment, technology and sport. The common factor is that her work focusses on strategically developing businesses and individuals by starting with what she believes should be the most critical, influencing factor – the BRAND.

With a background in brand development across multiple platforms including television, publishing, licensing, sponsorship, speaking, franchising, digital, social and traditional media to name a few, she understands how these business models can be used to both communicate and leverage brands - at the same time as maintaining the integrity of what they stand for.

Her specialties include:

Brand Strategy

Brand Development

Brand Management

Business Development

Social Media Strategy

PR Strategy

Digital & Website Strategy

Intellectual Property Strategy

Publishing

Creative Project Management


Working for and collaborating with fast growing, entrepreneurial companies with strong leadership is what she loves.

Her success is evident by the companies and individuals she has had the honour of working with including Jamie Oliver, Natasha Sideris, the tashas Group, Fox Browne Creative, David Higgs, Lewis Pugh, Stella McCartney, Joe Boxer, and Razorfish to name a few.

Tessa was born and raised in Canada. She has lived in both the UK and the US for extended periods and now calls South Africa home.

https://www.tessagraham.com/
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